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Post by Eorl @ 10:32am 23/08/13 | 9 Comments
The Elder Scrolls Online has already defied the expectation that it would follow the free to play business model, with developer Zenimax Online Studios opting for a monthly subscription model. Now ESOHub.de (via Reddit) has revealed the Elder Scrolls Online will include an in-game item shop using real world money.

Matt Firor, the Elder Scrolls Online director, responded to a question about whether the MMO would include any extras like a shop or bonus points with the statement "there won't be anything like bonus points, but we will have a shop to buy kind of fun stuff and services too like name changes and things like that." He explained that these in-game shop offerings weren't "part of the core game, anything included in the core game is included in the subscription price", so those worried content may be locked away in the shop can put down your pitchforks.

It's a brave move by Zenimax Online: the market has been somewhat shaky in the past for subscription models. Adding an in-game shop on top of that for select services or fun stuff could provoke a consumer backlash. Hopefully we'll hear more details on what exactly the "fun stuff" of the shop will hold, but for now you can read over exactly why the developer has opted for a subscription model in the more prominent free-to-play market of the MMO genre over here.

the elder scrolls onlineitem shopzenimax online studios
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Latest Comments
Posted 10:37am 23/8/13
I am glad - communities seem to be a thousand times better in subscription games.
Posted 11:35am 23/8/13
How is this any different to how WoW has been operating since launch?

I loathe 'Freemium'/F2P/B2P type games, MMO or not. I'd be more then happy to pay a simple monthly fee. Welcoming this with open arms.
Reverend Evil
Posted 11:47am 23/8/13
By the time WoW added their in-game shop people were at lvl 80 so it wasn't going to affect them. Maybe doing this from the start will. Maybe it won't. Although I won't be playing it so it doesn't bother me either way. lol
Posted 12:25pm 23/8/13
Bahaha, this flies in the face of what they said the other day about hating content gates.


F*** content, people only want dope hats.
Posted 12:27pm 23/8/13
I wonder if you'll be able to buy horse armor
Posted 01:15pm 23/8/13
Well, this just blew out of the water most of the comments people were making DEFENDING the subscription model yesterday. Talk about double dipping!
Posted 01:25pm 23/8/13
it's triple dipping
Posted 04:52pm 26/8/13
Welcome to the modern MMO. Milking its users for all they're worth, because money is good.
Posted 04:57pm 26/8/13
Welcome to modern gaming. Milking users for all they're worth, because money is good.

Fixed it for you
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