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Post by Steve Farrelly @ 10:07am 05/09/12 | 8 Comments
In an interview with Gamesindustry.biz (as pointed out by Eurogamer), EA Labels president, Frank Gibeau, has defended EA's current stable of sequels, pointing out that at this late in a gaming generation cycle new IPs have trouble "breaking through".

"If you look at the market dynamics: as much as there's a desire for new IP, the market doesn't reward new IP this late in the cycle," he said. "We have to shepherd the time that our developers spend, as well as the money that we spend on development in a positive way, so we're focused on bringing out a bunch of new IPs around the next generation of hardware. Right now, we're working on three to five new IPs for the next-gen."

EA's current-gen release manifest consists of Dead Space 3, Medal of Honor: Warfighter, Need For Speed Most Wanted, Army of Two: The Devil's Cartel, SimCity and the EA Sports games - all of which can be considered sequels.

"When you launch a new IP it needs to do something really, really remarkable, and that's easier to do when you have a new set of technology that gives you novel capabilities," Gibeau adds. "This is the longest cycle that any of us have ever seen, and we're at the point where a little bit of fatigue has set in, and people are wondering what they can possibly do next. I've seen the machines that we're building games for, and they're spectacular."



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Latest Comments
ant
Posted 12:30pm 05/9/12
This just proves how console-centric the whole games industry has become. If they want to push boundaries and create something new there is a platform that is ever evolving and doesn't sit still for anybody...PC. As a gamer you wouldn't keep the same PC for 7-8 years virtually unchanged. It all comes down to money, sad as it is.
Steve Farrelly
Posted 12:41pm 05/9/12
The flipside to that argument ant is that by and large, a single purchase of the hardware means you're only spending money on games in that 7-8 years as they require no upgrades, OS changes or the like.

Don't get me wrong, I agree, but I also think console periods are good for both that side of the industry and PC. In the past two years we've seen a massive surge in PC power and where technology is at, which in essence drives the next-generation of consoles to be able to keep up. Like it or not, there's a synergy there.
paveway
Posted 12:46pm 05/9/12
maybe if pc gamers weren't such a bunch of pirating c**** the market wouldn't be so focussed on console games

just sayin'
eski
Posted 12:50pm 05/9/12
Oh EA, you're a big company and you want to make profits and that's FINE. You don't need to invent reasons to explain your actions.

I've seen the machines that we're building games for, and they're spectacular PCs."


fixed
Steve Farrelly
Posted 12:56pm 05/9/12
Also, just saying, EA made a HUGE commitment to PC last year with Battlefield 3 and Frostbite
eski
Posted 01:03pm 05/9/12
The PC development stuff should pay off well - giving their dev teams experience on developing for high end PCs seems like a good idea given that the new consoles are being assembled from off the shelf PC components.

Riccitiello is currently getting eviscerated by investors for his committment to new IP. After The Old Republic bombing I can't see them being willing to take any more risks anytime soon.
ant
Posted 01:41pm 06/9/12
@paveway

Maybe if you could formulate an opinion ,without resorting to generalisations and course language , then you may be taken seriously online and potentially in real life.
As for PC users being pirates, pirating of console games has been as ( if not more at times- see PS1 and original XBOX mod chips) prevalent as that on PC. There will always be people to tight or lazy to purchase games on any platform. Then there are those people in parts of the world that cannot , in any legal way, obtain the game they desire due to government/laws etc. So think before you post, if you can truely think at all .
Just saying....
thermite
Posted 01:43pm 06/9/12
SimCity comes out on Windows and OSX in february, I will probably get that and go through all of EA's bulls*** just to play it.
I'll probably get my identity stolen or something.
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