Twitch users will now need to be ever more vigilant with the music that they play during their streams and gameplay videos. Starting today, Twitch.tv will implement a new YouTube-like scanning method to find and remove copyrighted audio played on user videos, which can include in-game and ambient music.
In an announcement on their blog
, Twitch says it has partnered with software company Audible Magic, which works with the music industry, "to scan past and future [videos-on-demand] for music owned or controlled by" its clients. If that scan identifies a recorded video that infringes upon a copyright claim, the video's audio will be muted for a 30-minute block in which that song appears. An example of that can be found here
, which makes the point of a gameplay video rather dull.
According to Twitch the practice will only be applied to pre-recorded video on demand, meaning live broadcasts are safe for now. Funnily enough, the practice is already hurting legitimate recordings include Valve's Dota 2 - The International channel
and even Twitch's own official channel
, pointing out the obvious flaws in the rather draconian rule.
Twitch says it's "voluntarily undertaking this effort to help protect both our broadcasters and copyright owners." They've also offered a solution to those who have already been hit with the content ID flag, noting that "if you believe that your video has been flagged improperly and that you have cleared the rights to all of the sound recordings in your uploaded video, then we will consider unmuting your video if you send us a counter-notification that is compliant with the provisions of the Digital Millennium Copyright Act ('DMCA')."
It seems the draconian acts don't stop there, with Twitch also revealing that they will begin deleting archives of past broadcasts, beginning in three weeks time. For those wanting to save their archived videos, Twitch recommends exporting them now before they are wiped clean from their servers. Sadly, no real reason was given as to why now the deletion is happening, but we have a feeling the recent purchase by YouTube could be a hint.