shark week, all week
Depth is one of the best games you may have never heard of, and we've gone hands-on with it and had a chance to chat to the team behind it. Check out both features!
inquiring minds
We chat with friend of the site Cameron Lee about Dragon Age Inquisition's endgame content, theorycrafting, tactical play and much more. Click here for our interview!
welcome to you're doom
AusGamers got a 15-minute live sneak-peek at the totally reimagined Doom at this year's QuakeCon. Read our in-depth first-look impressions right here!
highway to the danger zone
We caught up with The Witcher 3: Wild Hunt's game director, Konrad Tomaszkiewicz, to talk all things Witcher, monsters and open-world! Click here!
Post by Dan @ 09:13am 13/06/14 | 0 Comments
Nordic Games, the Austria-based publisher that made headlines when it acquired the rights to the the likes of Darksiders, Red Faction, Titan Quest and MX vs ATV during publisher THQ's bankruptcy proceedings, and has now reportedly acquired the actual trademark to the THQ brand itself.

Speaking to Polygon, Nordic Games DM Klemens Kruezer noted shortcomings with the brand recognition of Nordic itself and hinted at plans to publish future Nordic games under the THQ name:
"It was kind of surprise to some industry veterans and players that we were the winner of the auction of the THQ titles," Kruezer said. "The challenging fact is nobody has ever heard about Nordic Games before [the THQ auction]. There were so many articles with the headlines ‘Who the fuck is Nordic Games?’ We said, okay they were right.

"We have seen an uplift in the name of Nordic Games, and what we have also done is we have made a second deal with THQ where we bought the THQ trademark."
THQ was never really a brand associated with quality products, and probably doesn't have the nostalgia that other re-appropriated labels like Atari carry.

More people would recognise it than the name Nordic, but would that really translate to improved sales? Perhaps it was going cheap.












Latest Comments
No comments currently exist. Be the first to comment!
Nickname
Email Address
Comment
 

If you already have an account, please login here


You need an account to participate on AusGamers.

This form will quickly create one for you - you will just need to confirm your email address by clicking on a link in an email that will get sent to you.

Your comments will be published once your email address has been confirmed.

 
Log In
User:  
Pass:  

Advertise with Us | Download Media Kit | Privacy Policy | Contact Us
© Copyright 2001-2014 AusGamers™ Pty Ltd. ACN 093 772 242.
A Mammoth Media web development / Australian VPS Hosting by Mammoth Networks