According to UK publication The Times
(thanks GI Int.
), their industry sources and supposed "leaked internal documents" have revealed that Sony is targeting a GBP£300 price point for the launch of the next-generation PlayStation console (codenamed PlayStation Orbis), expected to be formally revealed at a New York "PlayStation Meeting" event later this week.
When Sony unveils its new PlayStation device this week, it will be far cheaper than many experts had expected — a price tag that, it is hoped, will lure millions of customers into buying its latest video games console.
Industry sources and leaked internal documents suggest that Sony is considering pricing the new device at about £300, more than £100 cheaper than the starting cost of its predecessor, the PlayStation 3.
The PlayStation 3's £425 UK launch price back in 2007 actually worked out to be a few quid higher than the Australian AU$999 ticket at the time when the exchange rate was around GPB£1 to AUD$2.40.
If there was to be a similar proportional relationship between Sony's UK and Australian pricing again, that reported £300 point would convert to only around AUD$450 at today's rates --not a whole lot more than the AUD$429 Deluxe bundle Wii U (which was/is RRP£300 in the UK).
Too good to be true? It would certainly make for an aggressively competitive start to the next-gen.