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Post by Eorl @ 10:30am 27/10/12 | 6 Comments
Microsoft has unveiled details in a recent Polygon feature (via GamesIndustry) that the upcoming sci-fi first-person shooter Halo 4 is the companies most expensive game ever for Microsoft Studios and the newest developer 343 Industries. In an interview with Microsoft Studios head Phil Spencer, Halo as a franchise is worth three billion dollars, and is the "most important entertainment product in the company."

While it isn't known how much money has been spent on the latest title for Master Chief, GamesIndustry has cited that the "media spend was more than that of Halo 3, to which it had devoted $6.5 million, according to Kantar Media", so considering that margin it's safe to say quite a lot.

Halo 4 will be marking the first major installment in the series that previous studio Bungie will not have overseen, marking a transition to the newest developers, 343 Industries. With more than 10 years of development blueprints, many are awaiting to see what kind of development spin the new studio has placed on the sci-fi FPS.

You can read more on the behind-the-scenes of development for Halo 4 over at the Polygon feature. Halo 4 will be available exclusively for Xbox 360 on November 6th.





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Latest Comments
maRtz
Posted 01:38pm 27/10/12
fucking consoles
Lynx
Posted 03:06pm 27/10/12
fucking consoles

/thread
paveway
Posted 03:26pm 27/10/12
lul

TEH DAMNED CONSOLES

keep crying homos
Khel
Posted 03:48pm 27/10/12
I was a bit dubious at first with no Bungie on board, but all the trailers and stuff that have come out recently look awesome, I'm pretty hyped for this now.
Rohan
Posted 07:12pm 27/10/12
Looks absolutely amazing. I was pretty keen for the single player myself, although after seeing what's in store for multiplayer, It's hyped me up more.
Khel
Posted 07:35pm 27/10/12
Yeah, I've never really got into Halo multiplayer much in the past, but the co-op Spartan Ops stuff in this one at least looks like something I'll put a bit of time into.
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