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Post by Steve Farrelly @ 04:05pm 27/02/12 | 0 Comments
The bigger business games are, the bigger the advertising spend at marketing time will be. You all remember that awesome live action Skyrim TV spot featuring a well-rad dragon terrorising a town that could just as well have been from the set of Game of Thrones? Well, EA are one-upping old Bethesda with their own live action TV spot for the forthcoming Mass Effect 3 that equally tickles the senses - especially for those of us who love sci-fi.

It's just a short one, but maintains the marketing media narrative BioWare and EA have been pushing about ME3 being all about Earth, and humanity's fight for survival against the invading reapers.

Watch it embedded below, or click here for a direct link.






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