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Post by Eorl @ 02:30pm 10/02/12 | 12 Comments
Good news for the Blizzard arm of Activision Blizzard Inc, with their new Fourth Quarter Financial Report 2011 showing only 100,000 subscribers had left this quarter, compared to the third quarter which had losses of 700,000+.
Chief Executive Bobby Kotick told Reuters in an interview that Wall Street has overacted to declines in that business. He said the content update of the game in late November helped keep players on board.

"When we introduced the content patch we thought the numbers would stabilize and they have," he said in an interview.

The company ended the quarter with 10.2 million "World of Warcraft" subscribers, which is down from 10.3 million from the previous quarter.

The net loss of 100,000 subscribers is smaller than the 700,000 subscribers it lost during the third quarter.
There's also a note on IncGamers from the company's post-earnings conference call, where Mike Morhaime announced Diablo III is now due in Q2 of this year, saying:
"We have implemented changes which will greatly improve the game experience and final release will live up to the highest expectations. We expect launch to be a big opportunity for Blizzard. More details will be announced in the coming weeks."
As well as the awesome Diablo 3 news, Bobby Kotick, CEO of Activision Blizzard has also let slip that the company is preparing for a new Call of Duty to be released in 2012, which isn't that much of a shock.

Check out the screenshots below of three slides showing Diablo 3's release date, a new Call of Duty and Activision Blizzard Inc. highlights. If you want to read the financial report or listen to the conference call, head over to the event page, where you will need to sign up.




activisiondiablo iiicall of dutybobby kotickworld of warcraftinterview





Latest Comments
Outlaw
Posted 04:33pm 10/2/12
What is this.
I can't decide which cod to buy and then a new one comes out. wtf
gamer
Posted 04:47pm 10/2/12
I realise mmo's are a business... but it really scares me when i hear blizzard tlak this way...

I hope there is no accountant in a development meeting saying s*** like "guys we need to give everyone more epics quickly because they are leavin~!!@@!!!"

paveway
Posted 04:54pm 10/2/12
yeah COD is a joke, which is a shame

but as they release a new one, the next one is already underway
HurricaneJim
Posted 05:04pm 10/2/12
yeah COD is a joke, which is a shame

but as they release a new one, the next one is already underway


Yet it won't be any better because it's slaved to console tech.


oh and grats me for 1k
paveway
Posted 05:07pm 10/2/12
it won't be any better because there is still a bazillionty kids ready to buy it every time a new one is released

why would you bother when you can do less and roll in cash?
DK
Posted 06:50pm 10/2/12
10mil * $15 = 150million dollars a month :S

1.8 billion a year...that's intense. How is wow not 100x better.

Is my maths right or do some countries pay less?
gamer
Posted 08:10pm 10/2/12
Countries like thailand pay per hour... most asian countries (if not all) pay per hour...

which actually ends up costing alot more if you put in the time a normal wow raider would.
Grundar
Posted 09:31pm 10/2/12
While it is a positive that the Blizz-haemorrhage has slowed, it took a hell of a lot of subscriber bribery to really get it accomplished - ie the annual pass (have a free game and beta access - which our fans salivate over even though it no longer means any real beta work - and all you have to do is say for the next 12 months you will continue to pay regardless of what happens!

It looks to be a long time between this last content patch and MoP content - will they keep the player base entertained with what they already have for the next 3 - 4, possibly more months? The next quarter will reveal it to be a move of genius or a simple rearrangement of deck chairs on the Titanic.

The Blizz marketing machine are getting ready to kick it up a notch, lets see if they can polish enough teasers and MoP information to distract players from the lack of further current content.
Ridah
Posted 11:48pm 10/2/12
I wouldn't be surprised if MoP ends up being released in Q2, they are alot further in development than past expansions.
Khel
Posted 07:19pm 13/2/12
While WoW might be on the decline a little, its far from time to start making Titanic analogies, even if they lost like another 2million people they'd still have four times the number of subscriptions than any other MMO (though I'm sure they don't want to lose 2 million subscriptions, I'm just saying).

100,000 people sounds like a lot, but when you consider its just 1% of their total subscriber base it could easily just come down to natural attrition and the cycle of the expansion.
casa
Posted 07:21pm 13/2/12
Agreed, I remember my first MMO, f*** me I held on to that c*** for years and years after it's expiration date.
Hogfather
Posted 12:06pm 14/2/12
Agreed, I remember my first MMO, f*** me I held on to that c*** for years and years after it's expiration date.

Yeh this happened in EQ before WoW came out, there were a lot of games that were touted as the EQ-killer but people couldn't let go.

Players cling to their first MMO because of the 'time invested', and there are a lot of first-timers in WoW. Once WoW loses significant numbers the MMO space will probably be more fluid.
100,000 people sounds like a lot, but when you consider its just 1% of their total subscriber base it could easily just come down to natural attrition and the cycle of the expansion.

Yeh but when you add it to the 700k from the previous quarter and you get an 8% haemorrhage in 6 months.
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