Looking for someone to design our Shift-1 logo
Morax
Brisbane, Queensland
1871 posts
Ello everyone..
So I've designed a business card & website for Shift-1, but one thing I'm terrible at designing is logos!
Basically, I'm looking for someone who IS good at it, and is up for a project :) Here's a bit about us..
Shift-1's a Brisbane based dance crew (Popping/Locking/Robot) as seen on Australia's Got Talent 2008. It's 4 guys who each wear a different coloured suit (yellow, green, blue, pink)... Hopefully that's enough to get some logo ideas (youtube Shift-1 for more)
As for logo design, I'd give some ideas, but I know how frustrating it can be as a designer to have other people dictate how to do your thing! So, if anybody's good at logo design, send me a pm with what you would charge and any samples of what you've done.. May as well utilize local QGL talent first rather than go commercial :)
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FraktuRe
Gold Coast, Queensland
833 posts
Pinky
Melbourne, Victoria
1491 posts
Brainstorm:
What about something like the NBA logo
http://www.aauboysbasketball.org/blue/images/nba.jpg
but with Australian colors/southern cross or your colours mentioned above and the silhouette as a break-dancer or something that is distinctive to your style.
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Morax
Brisbane, Queensland
1872 posts
haha frakture that's actually a really cool idea.. with some depth & perspective that could be perfect!
Pinky.. the NBA logo is cool, i dunno about Australian colours/flag though
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mongie
Brisbane, Queensland
6257 posts
Keep in mind... you need to keep the logo simple so that you can print it on a variety of media.
3d logos aren't going to be too good on a business card.
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thermite
Brisbane, Queensland
1398 posts
frakture nailed the concept i reckon
gg
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Spook
Brisbane, Queensland
24932 posts
ravn0s
Brisbane, Queensland
7696 posts
thermite
Brisbane, Queensland
1399 posts
It's a bloody good idea, so simple yet very distinguishable, you can play around with it like the Target logo, animate it a bit for the intro to your videos, or you can have custom logos each where your coloured mark is larger than the others. You can even come up with some sort of dance and animate the exclamation marks to go with the dance.
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Raven
Melbourne, Victoria
3613 posts
+1 frak.
The only problem is going to be getting anyone to pronounce it who doesn't know the band name or when it has to be written somewhere, you'll inevitably have them end up writing or trying to say '!!!!'.
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maxe
Brisbane, Queensland
13806 posts
The only problem is going to be getting anyone to pronounce it who doesn't know the band name or when it has to be written somewhere, you'll inevitably have them end up writing or trying to say '!!!!'.
theres already a band called "!!!" and people usually say "chk chk chk"
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mongie
Brisbane, Queensland
6259 posts
just write shiftF1 next to the logo and you won't have that issue.
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Pinky
Melbourne, Victoria
1493 posts
Quick mock-up
I wouldn't recommend so many colours is the problem, because of printing expense.
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FraktuRe
Gold Coast, Queensland
834 posts
Pinky has destroyed my visionary design.
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Pinky
Melbourne, Victoria
1494 posts
Pinky has destroyed my visionary design.
Hahaha, work with me Frak, what changes you want to see? Fonts are gay?
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thermite
Brisbane, Queensland
1400 posts
those are way too fat pinky, especially the morax one

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Pinky
Melbourne, Victoria
1495 posts
Get a list of changes going, I'll make em and repost.
For anyone that has Inkscape handy, here's SVG: http://drop.io/pinkysvg
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Pinky
Melbourne, Victoria
1496 posts
thermite
Brisbane, Queensland
1401 posts
Also do the logo on white to see what it looks like. But yeah the font doesn't seem suitable. Not just the text font, but the exclamation font. There was something to be said about frak's exclamation marks looking very upright, and pinky's looking like lazy slobs.
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d0mino
Brisbane, Queensland
4109 posts
imo you need to let help people work out the cleverness of your name.
The name is very clever, and the best part about it is that people can figure the meaning of the name with a bit of prompting. joe consumer gets great joy from figuring stuff out themselves so if you can take them 99% of the way and let them connect the circle they will enjoy and remember you.
fraks idea is great, but its first thought (obvious) stuff. think smarter. i would but i've had a bunch of beers.
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Mantis
Brisbane, Queensland
398 posts
My 5min effort.
Never used imageshack before so hope i did that right.
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thermite
Brisbane, Queensland
1402 posts
maybe the words "shift 1" should be written in buttons as they are on your keyboard, if you want to help prompt people with the reference
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Pinky
Melbourne, Victoria
1498 posts
I like yours Mantis. Looks 80's, like the old SONY or something logo with the three coloured bars.

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ravn0s
Brisbane, Queensland
7697 posts
put shift-1 inside the dots of the exclamation points?
'sh' in first, 'if' second, 't-' third and 1 in last?
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Mantis
Brisbane, Queensland
399 posts
Another quick effort. (i'm not avoiding work! you are!)

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Mantis
Brisbane, Queensland
400 posts
ravn0s, thought of that too but didn't like having 2 letters in each.
Would work great with more !s or less letters so you can have 1 per dot.
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inept
Brisbane, Queensland
8 posts
Something like this...?
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Mantis
Brisbane, Queensland
401 posts
Good image, but it made me think of both Johnnie Walker and Formula-1 at the same time. Now that would make the race interesting if the drivers had to skull a glass in the pitt-stops.
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d0mino
Brisbane, Queensland
4110 posts
^^some initial type thoughts
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nF
Forum Hero
Wynnum, Queensland
15922 posts
how about this one? don't think anyone else is using it.

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whoop
Brisbane, Queensland
13896 posts
Pinky
Melbourne, Victoria
1501 posts
I like your colours d0mino.
Needs more feedback from the OP.
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maxe
Brisbane, Queensland
13807 posts
maxe
Brisbane, Queensland
13808 posts
also you should use more gradients

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Persay
Brisbane, Queensland
5548 posts
haha maxe you went to so much effort!
maybe you guys can consider a namechange to "shaft one" and have an image of a dude getting bent over?
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thermite
Brisbane, Queensland
1407 posts
Do not recommend the gradients, because of what mongie said. At least you'd have to have gradient and non-gradient versions.
I like the personality maxe's fonts give to it, what font is it?
last edited by thermite at 18:32:47 08/May/09
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maxe
Brisbane, Queensland
13809 posts
i forget the name of the base font, but its 4 !'s with a selection of the same 4 !'s cut away from it on a funny angle
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taggs
Brisbane, Queensland
2532 posts
lol maxe & whoop.
i reckon using the colored !!!! (no writing) on one side of business card and all your details on the other side would be totally badass.
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Morax
Brisbane, Queensland
1874 posts
haha some awesome stuff, lovin all your work.. i might have a play around with the !!!! idea too
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nF
Forum Hero
Wynnum, Queensland
15923 posts
i reckon using the colored !!!! (no writing) on one side of business card and all your details on the other side would be totally badass.
no details, just a number.
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Morax
Brisbane, Queensland
1875 posts
Just as an idea, here's a business card design concept I'm working on (seperate one for each of us)... It's not a final concept and not 100% that it'll be used, but if a logo can be designed to look cool on it, would be sweet :)

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FraktuRe
Gold Coast, Queensland
835 posts
Front:
Back:
Alternatively:

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MatchFixer
Brisbane, Queensland
789 posts
nF wins if you ask me.
50% of the profit of the should go to him for making that suggestion.
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Morax
Brisbane, Queensland
1876 posts
hahahah frakture that is awesome!
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nF
Forum Hero
Wynnum, Queensland
15924 posts
actually, as a serious suggestion:
why not "shift one". heaps more you can do with it as a word, imo. plus people won't misread it for shifty or shiftel or something. unless thats sort of the idea.
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Raider
Brisbane, Queensland
2445 posts
2 min attempt

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Boxhead
Brisbane, Queensland
12023 posts
how about this one? don't think anyone else is using it. Still waiting for my membership pack to come in the mail....
Also working on the previous mentioned themes... I'd be working on the '1' shifting in some description shape or form....
I'd do a mock up but frankly my design laptop is in terrible condition atm and free jobs don't warrant me fixing it :p
but yeah some sort of pronounced dragging of a 1 across 'shift' would be trendy but for conservatism you're not going to beat s1 or s-1 or s_1 (that will be the cheapest thing to print ever!!! black on 400gsm card or something should be soo easy for any printer its not funny... they could churn that shit out in bizillionz in a morning session :p last edited by Boxhead at 22:30:30 08/May/09
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MatchFixer
Brisbane, Queensland
790 posts
Raider that's not really popin/robot though, that's more like break dancing.
last edited by MatchFixer at 22:29:31 08/May/09
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thermite
Brisbane, Queensland
1410 posts
It's a guy doing an upside down jordan

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Raider
Brisbane, Queensland
2446 posts
i'll get u robot... 1 sec :D
here
haha google ftw
last edited by Raider at 22:37:20 08/May/09last edited by Raider at 22:37:33 08/May/09
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Morax
Brisbane, Queensland
1877 posts
maxe
Brisbane, Queensland
13810 posts
this looks kinda dumb cos you're mixing your image styles
youve got hires contrasty colour photography
+ hires b&w soft tone photography taken on a completely different class of camera
+ some goofy stencils
+ your text
shit looks busy as hell
pick one style and run with it, keep it as simple as you can. Image + letters.
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Farseeker
Brisbane, Queensland
1535 posts
Here's my quick attempt. I'm studying design, so you pretty much have to like it... :P

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Farseeker
Brisbane, Queensland
1536 posts
 correct
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3dee
Brisbane, Queensland
3430 posts
Farseeker = win
Also... You could try fitting a white silhouetted dude in the 1
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FaceMan
Brisbane, Queensland
882 posts
i like farseekers best.
I also like Inepts.
is it Shift 1 or Shif-T one ?
why not pick the best 3 then make a poll ?
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Pinky
Melbourne, Victoria
1507 posts
Yep, Farseeker, very nice.
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$ack
Brisbane, Queensland
494 posts
thermite
Brisbane, Queensland
1412 posts
farseeker's is cool but hard to read if you don't already know the name
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Farseeker
Brisbane, Queensland
1538 posts
Thanks guys!
Yeah readability isn't 100%... though I tested it on my girlfriend and she could read it at a glance. It's almost like if you focus on it, all you see is the exclamation mark... or 'shaft'? Aw man, now you're making me want to work on it...
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Farseeker
Brisbane, Queensland
1539 posts
one per person?

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Crusher
Newcastle, New South Wales
307 posts
Morax
Brisbane, Queensland
1878 posts
thanks for the concepts guy, farseeker has an idea there that has potential so far!
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