Clever marketing campaign - beach shower in Rio - AusGamers Forums

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Clever marketing campaign - beach shower in Rio

Pinky

Melbourne, Victoria

13490 posts

I thought this was pretty damn cool. Love the effort they went to in order to make the water come out like soft drink would in a real machine.

Only negative is probably not real good for water conservation, since everyone would want a crack!

Interesting that this one has Hebrew on the side of it.

12:53pm 24/07/12 Permalink

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12:53pm 24/07/12 Permalink

eski

Perth, Western Australia

986 posts

How is this guerilla marketing? They wouldve had to get pre-approval for all of this and it would not have been cheap. I hate it when massive companies try and convince me they're all small and indy and shit. It's like McDonalds calling itself a "Family Restaurant" instead of "Shit Shack".

01:08pm 24/07/12 Permalink

greazy

Brisbane, Queensland

5495 posts

That's a beach in Tel aviv.

01:11pm 24/07/12 Permalink

Pinky

Melbourne, Victoria

13491 posts

How is this guerilla marketing?

It's not.

That's a beach in Tel aviv.

Apparently so.

I love the guy in the lounge chair in the photo. Probably harmlessly waiting for his wife/daughter to rinse off, but he looks like a massive perve.

02:04pm 24/07/12 Permalink

Ickus

Perth, Western Australia

274 posts

Hot chicks in bikinis with water running down their bodies... oh the marketing brilliance!

02:23pm 24/07/12 Permalink

ravn0s

Brisbane, Queensland

15592 posts

not sure if it's a good idea to shower in sprite. it would leave you rather sticky.

02:27pm 24/07/12 Permalink

Woblzz

Queensland

60 posts

Should of had an ice dispenser aswell

02:34pm 24/07/12 Permalink

deeper

Brisbane, Queensland

4091 posts

I love the guy in the lounge chair in the photo. Probably harmlessly waiting for his wife/daughter to rinse off, but he looks like a massive perve.

Or that person and empty chair and esky sitting in the shade of the sprite shower. They all look pretty shadey.

WWW

07:44pm 24/07/12 Permalink

Whoop

Brisbane, Queensland

20296 posts

gotta laugh at the people drinking the stuff. I mean it's most probably recycled and now contains the remnants of the ocean, possibly piss, and sweat. Yes, drinking it seems like a brilliant idea.

08:12pm 24/07/12 Permalink

maRtz

Brisbane, Queensland

3729 posts

advertising stuff that is bad for you is starting to get on my nerves.

10:15pm 24/07/12 Permalink

deeper

Brisbane, Queensland

4094 posts

gone primal martz?

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10:39pm 24/07/12 Permalink

maRtz

Brisbane, Queensland

3731 posts

I just hate the whole "positive feel good energy" that these adds give off. In actual fact this shit has several health implications like diabetes, obesity, damage to teeth etc. I'm not saying it's the cause but definitely a contributing factor.

To be honest I quite like sprite and I might have one every now and then which is fine, but people that are addicted to or abuse soft drinks (coke especially) definitely suffer. I realise it's the consumers choice, but fuck, quit the fucking "positive feel good energy" campaigns.

When you think about it on a deeper level (sorry) it's sick obese people with serious health problems that are putting a strain on public health (medicare) and guess who pays for that, us tax payers.

Ok I'm done :)

11:10pm 24/07/12 Permalink

DeadlyDav0

Brisbane, Queensland

2553 posts

I just hate the whole "positive feel good energy" that these adds give off.

Strongly agree bro. IIRC a while back coke had that 'open happiness' which i thought was BS - it was if they were saying you couldnt be happy without drinking coke. People can eat/drink what they want but i think BS marketing campaigns need to be controlled.

When you think about it on a deeper level (sorry) it's sick obese people with serious health problems that are putting a strain on public health (medicare) and guess who pays for that, us tax payers.

I work in a pharmacy and it makes me rage when people take PBS meds for a variety of diseases i classify as predominantly self inflicted.

11:14pm 24/07/12 Permalink

Whoop

Brisbane, Queensland

20302 posts

It's got nothing to do with advertising. Look at smoking, they don't advertise that anymore and yet WHOA! people still smoke. holy shit, how is this possible?

People are just stupid, plain & simple. They don't know when to stop, look at these idiots that drink 50 energy drinks a day & wonder why they have heart attacks.

So they should advertise their products as being negative feel bad drinks? Why bother advertising at all? Just stop advertising it and people won't buy it, oh wait!!! YES THEY WILL OMGZ

11:17pm 24/07/12 Permalink

dais

Brisbane, Queensland

9648 posts

Tonight's episode of Foreign Correspondent was about the global increase of obesity. At the moment Mexico is the worst and it is partly because of Coca-Cola. At one point their president had been the head of Coca-Cola in Mexico, so it is fucking everywhere.

As usual the issue of taxing sugar was raised and I think it is a good idea. The health effects of sugar (such as diabetes) are on par with other consumables that are taxed, such as cigarettes and alcohol.

WWW

11:19pm 24/07/12 Permalink

dais

Brisbane, Queensland

9649 posts

Way fewer people smoke now compared to when there was advertising dude.

WWW

11:21pm 24/07/12 Permalink

DeadlyDav0

Brisbane, Queensland

2554 posts

Way fewer people smoke now compared to when there was advertising dude.

Yeah, i thought whoop was being pretty derp.

11:32pm 24/07/12 Permalink

dais

Brisbane, Queensland

9650 posts

WWW

11:36pm 24/07/12 Permalink

Trauma

Melbourne, Victoria

2786 posts

Hell. No.

12:57am 25/07/12 Permalink

Jc_23

Brisbane, Queensland

844 posts

Damn that inbuilt free will chip we have inside us?! You can lead a horse to healthy water but you can't make it drink. *Clenches fist* 'Nooooo' :)

05:33am 25/07/12 Permalink

greazy

Brisbane, Queensland

5497 posts

Tonight's episode of Foreign Correspondent was about the global increase of obesity. At the moment Mexico is the worst and it is partly because of Coca-Cola. At one point their president had been the head of Coca-Cola in Mexico, so it is fucking everywhere.

As usual the issue of taxing sugar was raised and I think it is a good idea. The health effects of sugar (such as diabetes) are on par with other consumables that are taxed, such as cigarettes and alcohol.

Stop talking out of your ass dais.

Oh: http://www.nature.com/nature/journal/v482/n7383/full/482027a.html

09:25am 25/07/12 Permalink

Jc_23

Brisbane, Queensland

845 posts

These addictive substances that can have adverse effects when used as directed/abused are a bit of a worry, though where does it stop? Refused treatment for an infected toe after stubbing it because you didn't have ample footwear on? EULA's for health hoorah! Extremely low alcoholic content drinks (purpose defeating for some), low to no sugar products, healthier (?) smokes etc - sounds pretty bland to me. The answer lies with education and discipline accross the board IMO.

I have just clocked up 6 months since my last drink - Brb having some drinks. :)

09:59am 25/07/12 Permalink

dais

Brisbane, Queensland

9651 posts

Yeah there is a lot of stuff about sugar being toxic now. I have cut down massively recently and feel heaps better for it.

WWW

10:00am 25/07/12 Permalink

thermite

Brisbane, Queensland

9936 posts

don't buy into this anti-sugar bullshit the current affairs have been pushing dais, sugar is fucking awesome and much better for you than meth

10:29am 25/07/12 Permalink

dais

Brisbane, Queensland

9652 posts

I'm gonna miss meth :[

Tracy Grimshaw says I can't have it any more.

WWW

10:32am 25/07/12 Permalink

E.T.

Queensland

4351 posts

It's got nothing to do with advertising. Look at smoking, they don't advertise that anymore and yet WHOA! people still smoke. holy shit, how is this possible?People are just stupid, plain & simple. They don't know when to stop, look at these idiots that drink 50 energy drinks a day & wonder why they have heart attacks.So they should advertise their products as being negative feel bad drinks? Why bother advertising at all? Just stop advertising it and people won't buy it, oh wait!!! YES THEY WILL OMGZ

FFS, someone delete that post before the advertising industry is revieled as nothing more than a scam!

Also, thread should be locked as the title is deceptive. Its not fucking RIO ffs.

01:10pm 25/07/12 Permalink

maRtz

Brisbane, Queensland

3732 posts

actually, I missed this article. Sugar is good food mmkay. /end thread.

03:55pm 25/07/12 Permalink

DeadlyDav0

Brisbane, Queensland

2560 posts

Wow, thats an awesome old school ad for sugar.

05:32pm 25/07/12 Permalink

Woblzz

Queensland

61 posts

the ad would of been even better if the straw was actually a candy cane!

07:58pm 25/07/12 Permalink

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07:58pm 25/07/12 Permalink

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